On Thursday evening, while unconfirmed reports spread concerning a shooting at Brown University, the network's Kaitlan Collins posted on social media, pointing out the conflicting information and pointing viewers to her channel's 9pm newscast.
Even though CNN is certainly not a perfect news source, her words seemed accurate for a lot of people. It remains one of the organizations where one can locate reality-based and mostly dependable reporting – especially during crises like the one taking place near a New Hampshire storage facility.
A Precarious State Amid a Corporate Struggle
However CNN, now middle-aged, finds itself in a vulnerable position as two giant media empires vie for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the destiny of CNN has been drawn into a major game of corporate ownership, rather than as a question of what helps the news-consuming public.
“This is yet another example of the profound systemic issues with origins in many years of policy decisions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The debate about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“It is often framed as a corporate drama with key players as the protagonists, but there is hardly any discussion of the public interest,” Pickard explained.
The Complicating Factor: The Former President
The CNN scenario is complicated by Donald Trump’s views about a network he has frequently denounced as perhaps his chief “fake news” adversary.
Think back to the cries of “CNN sucks!” at his rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now claims that CNN needs new ownership. You can read that as ownership that will insulate him from negative coverage and examination. That is one reason why he appears to come down on the side of Paramount Skydance, which has made a hostile bid.
There is a basis to like that bidder more. For one thing, it is run by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently placed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Future of More Turmoil
Significantly, if Netflix prevails, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s far from a safe harbor. That arrangement could set up CNN for another sale. The cycle continues.
According to Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance recently argued that competition laws should block both deals.
“Both acquisition attempts would be detrimental to the country, and both should be contested by anti-trust authorities,” Wu recently wrote.
The Bigger Problem and a Path Forward
Regardless of the resolution with this particular battle, the underlying crisis remains.
“What we have now is a very structure that undermines democracy, but we ought not succumb to learned helplessness,” Pickard said. Regulatory choices – from the 1930s and 1940s – helped to create this overly commercial monster, and different policy decisions can tackle it.
Will that happen in an era where the head of the FCC refuses to acknowledge that the agency is independent? Reform is a distant prospect now, but that should not imply it will not happen in the future.
Policies that bolster independent news organizations, reinforce local journalism, fund public media, and outlaw the accumulation of media power in a handful of hands are achievable – they are vital for a functioning democracy.
In the world of media ownership, larger is not superior. And news organizations like CNN cannot be pieces in the newest merger game.